Mama Laura

Mama Mlaura, a blueberry marmalade brand, needed a unique and memorable logo that reflected the personality of its founder while appealing to a wide audience. The challenge was to create a mascot logo based on a real person, balancing authenticity with a playful, marketable design. We delivered a vector-based mascot that captured the founder’s essence while maintaining a charming and approachable aesthetic. Additionally, we designed vibrant and eye-catching packaging that highlighted the product’s natural and artisanal qualities, ensuring it stood out on shelves and resonated with customers.